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Influencer Marketing:
By harnessing the power of Influencers on social, we are seeing real results for our client’s marketing campaigns.
Hayley Harris, Founder of Ginger
Be ahead of the curve
Influencer Marketing is one of the biggest growing trends across all industries. As the leading marine marketing agency, we are one of the first to push forward the wider marine industry into this space. We now have years of expertise in content creation, relationship building, and being results-driven.
What is Influencer Marketing?
Simply put, this type of marketing is the ultimate in peer-to-peer endorsements, connecting brands and people at scale through social. It’s collaborative and authentic.
Yet a tricky landscape to navigate and get right. That’s where working with Ginger come's in.
How we get it right.
By partnering with the right Influencers, you can reach your target audience authentically and meaningfully and build trust and credibility with them. But it's not just about picking any Influencer with a large following. It is about finding the ones who align with your brand values and can genuinely connect with your audience.
250+
EXISTING INFLUENCER RELATIONSHIPS
200m
ORGANIC IMPRESSIONS
CREATED
300+
UNIQUE PIECES OF CONTENT DELIVERED
Ginger will find the right Influencer and design the best campaign for your brand...
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Brand Ambassador
Brand ambassadors offer the opportunity to form a longer-term relationship, have a genuine interest in your brand, and may already use your products. They will be advocates for your brand, spreading the word.
Influencers
An influencer will inspire and guide the actions of others. They will have an engaged social following who are invested in their opinions. Influencers help you establish social proof and build brand awareness.
How we deliver Influencer Marketing...
Connect your Brand
Search, find and connect your brand with an individual. Our experience means we are well connected, with nurtured relationships in place.
Contract Management
At Ginger we create and exchange contracts that set out clear expectations and timelines.
Creative's & Strategy
Develop the campaign's content and delivery approach. This might be a brand ambassador or an Influencer campaign.
Tracking & Feedback
Share best practices to manage the relationship and share performance data.
CASE STUDIES
BOATLIFE
The power of influencers and brand ambassadors at the UK's largest indoor boat show.
PANTAENIUS UK
One of the UK's leading yacht and boat insurance specialists benefits from brand ambassadors.
FREEDOM BOAT CLUB
Influencer campaign bought to life how this club offers access to some of the top boating destinations.